Video Editing
Before you can use your video on the Internet to market your store you need to do some editing to it, but don’t worry you don’t have to go out and spend a lot of money with a professional video editor or buy expensive computers and software. The computer you have is more than adequate. The computer you use to collect e-mail on is more powerful than the computers George Lucas used to create the first Star War movie or Steven Spielberg used on ET. We’re not out to create the next Hollywood block buster, so don’t worry about having to buy a new computer, what you have will be just fine.
However what you do need is some video editing software. Your camcorder probably came with some editing software that will accomplish some simple edits, however, I recommend Adobe video editing softwares and Internet 4 Jewelers is an Authorized Adobe Affiliate.
Free Trial Downloads from Adobe
I recommend Adobe Vlog It for a beginning editing program. This software will allow you to crop your videos, create a slide show of your still pictures (one of the easiest ways to making a video for your store), put titles over your video, make transitions between videos or pictures, and out-put the video in a compressed format needed for putting on the Internet. It will even up-load it to the Internet for you. Priced at $29.95 this is the best value in editing software available anywhere. I own and use Adobe’s Primer Pro video editing suite (listed below), and still use Vlog It for some of my video projects. To purchase this software or to learn more about it, click the button below.
Vlog It
If you want to move-up to a more robust editing software I recommend Adobe’s Premier Elements.
Adobe’s Premier Elements is priced at $99.99 and out performs many video editing software priced much higher. For a better value you can purchase a combo package of both Adobe’s Premier Elements and Photo Shop Elements for only $149.99. To purchase either or learn more about them, click the buttons below.
Premier Elements
Premier Elements & Photo Shop Elements
For those of you that want more, I recommend Adobe’s Premier Pro. This is what I use to edit all the training videos for Bench Media and the Bench Jewelers Television Network. Unless you want to try to get into the Independent Film Industry or make it as a Hollywood video editor, you will not need anything more than this. More professional video businesses that create wedding and other event videos and corporate training videos use Adobe Premier Pro than any other software.
Premier Pro
If you want to make you videos into a DVD there is really only one software that makes truly professional looking DVDs and that is Adobe’s Encore. You do not need this software if you are only going to use your videos on the Internet. But if you want to make your videos into a DVD to give to customers or send out as a promotion then this is the software you need. You can create your DVD menus in Encore or for more options and a more professional look you can create your menus in Photo Shop and import them into Encore. You can buy Encore separately or in the complete video editing package Creative Suite Production Premium. To buy or to learn more about Encore or Creative Suite Production Premium package click on the buttons below.
Encore
Creative Suite Production Premium