Keywords
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Picking Keywords - Tom Antion
Picking keywords is the FIRST thing you should do before creating or overhauling a website. This area is the one that most people (including web designers) totally ignore and it is the most important part if you want to be found by search engines.
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Location - Location - Location- Brad Simon
When it comes to marketing your website, the rules to marketing your physical store still apply!
Ever since I started in retail over 30 years ago I’ve heard that the 3 keys to retail success are: Location, Location, and Location. If you want to succeed in a retail store that store MUST be built where the customers are.
